Maak kennis met Muna Sagal: waar de Somalische traditie hedendaagse stijl ontmoet. Muna Sagal staat trots als een kledingbedrijf in familiebezit, toegewijd aan het behouden en tentoonstellen van de rijkdom van de Somalische cultuur
(Branding)
2023
(Branding)
Overview
Muna Sagal is a fashion brand that embraces the rich tapestry of Somali culture. They curate clothing collections that fuse traditional Somali aesthetics with contemporary styles, creating a unique and vibrant fashion experience. With a commitment to celebrating diversity and heritage, Muna Sagal strives to offer clothing that not only looks good but also tells a story.
Challenge
They recognized a challenge in staying current and resonant in the ever-evolving world of fashion. Their previous brand identity, while rooted in Somali culture, struggled to capture the attention of a diverse audience. There was a clear need to revitalize Their brand, ensuring it remains a compelling choice for fashion enthusiasts while authentically representing the beauty of Somali traditions.
Solution
we have embarked on a rebranding journey that goes beyond aesthetics. We have reimagined Muna Sagal to be a modern, inclusive, and culturally dynamic brand. Our creative expertise has revitalized their visual elements, refined our messaging, and crafted a brand experience that celebrates the convergence of tradition and contemporary style. The result is a reinvigorated Muna Sagal—a cultural movement, not just a fashion brand, designed to resonate with a global audience. This rebrand stands as a testament to our commitment to innovation and cultural expression.
